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(Charleston, WV) August 18, 2023 – OnPoint Customs is excited to announce the highly anticipated reimagining of the successful 304 Tees brand relaunched as MY304. With a fresh new look and an unwavering commitment to celebrating the spirit of West Virginia, MY304 is set to captivate loyal fans
and newcomers alike.

Born and bred in the heart of West Virginia, the brand has always embodied the rich heritage, natural beauty, and resilient spirit of the Mountain State. The relaunch as MY304 marks a significant milestone in the brand's journey, as it returns with an expanded range of designs that pay homage to West Virginia's unique culture, cherished landmarks, and vibrant people.

The new collection features an array of thoughtfully designed T-shirts, and a variety of new products to expand the impact of the brand, each capturing the essence of West Virginia's charm and sense of community. Additionally, the new collection features a complimentary line of youth apparel for family-friendly design options. Whether you're a born-and-raised Mountaineer or simply an admirer of West Virginia's allure, 304 Tees offers a wearable expression of your connection to the state.

Quality remains at the forefront of the MY304. Every t-shirt is crafted using premium, soft fabrics that provide both comfort and durability, ensuring that each piece becomes a staple in your wardrobe for years to come. OnPoint Customs, located in South Charleston, WV, takes pride in being the local manufacturer, further reinforcing the brand’s commitment to the community.

In addition to the relaunched collection, MY304 is introducing exciting initiatives that engage and celebrate the West Virginia community. Collaborations with local artists and designers will offer limited-edition releases, showcasing the vibrant creativity within the state. The brand also plans to feature unique and diverse designs celebrating a variety of professions, hobbies, and interests of the people of West Virginia. This initiative begins with a design highlighting appreciation for West Virginia’s educators as many students and teachers head back to the classroom for a new school year.